28th Annual Transitions® Academy
Transitions Academy will be held from February 2 to 5, 2025 at the JW Marriott Grande Lakes in Orlando, Fla. As one of the industry's most well-recognized educational events attendees will have the opportunity to expand their knowledge through expert presentations, inspiring guest speakers, and Transitions® product and professional development workshops. The event is an extraordinary opportunity for attendees to expand their knowledge with the latest trends, technologies, and best practices in the optical industry
WAYS TO ATTEND TRANSITIONS® ACADEMY
Earn Your Way with Transitions® Points Plus
Participate in the Transitions® Points Plus Program - As part of the program, independent eyecare optical locations will be eligible to earn points for pairs of Transitions® lenses sold and can redeem them for Transitions® Academy attendance. Eyecare professionals interested in joining the Transitions® Points Plus program can learn more and register at TransitionsPRO.com/PointsPlus.
Ask Your Lens Supplier
Industry professionals should let their Transitions® lens supplier know they would like to register for Transitions® Academy. Many lens suppliers are providing opportunities for customers to attend. Practices enrolled in the Essilor Preferred Rewards program can redeem their points for Transitions® Academy registration and hotel.
TRANSITIONS® INNOVATION AWARDS
Industry professionals can earn an invitation to attend Transitions® Academy by becoming a Transitions Innovation Award finalist. The awards are open to optical industry professionals, educators, retailers, optical laboratories, managed vision care companies and independent eyecare professionals and practices.
Request a Spot / Nominate Someone to Attend
Interested industry professionals from North America can request* an invitation (limited spaces are available) by completing a request form. Additional details about cost and arrangements will be provided.
Don't Miss Your Opportunity!
We asked our 2024 attendees about their experience at Transitions® Academy, and their responses speak for themselves.
*Requesting a spot does not guarantee admission
